ABOUT
About Us
ASNCOMMERCE SDN. BHD. , operating under the platform brand Asia ASEAN Commerce, was incorporated in 2022 as a subsidiary of Money Compass Sdn Bhd, a well-established Malaysian financial media company.
Headquartered in Malaysia and strategically positioned within the ASEAN region, ASNCOMMERCE serves as a premier business networking and resource integration platform across Southeast Asia. The company was established with the vision of fostering structured collaboration, strengthening regional connectivity, and elevating enterprise influence within ASEAN’s dynamic economic landscape.
Guided by its core mission — “Connecting ASEAN, Empowering Enterprises” — ASNCOMMERCE builds an integrated commercial ecosystem that brings together brand positioning, strategic business matching, industry engagement, and media communication. By leveraging its strong media foundation and extensive corporate network, the company supports enterprises in expanding beyond domestic markets toward regional and international growth.
Mission & Vision
A. Strategic Positioning
ASNCOMMERCE operates through structured, sustainable, and long-term platform initiatives designed to support enterprises across industries. The organization is committed to:
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Strengthening brand credibility and enhancing market visibility
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Expanding cross-border business networks across ASEAN
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Facilitating regional investment opportunities and industry collaboration
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Promoting corporate heritage, leadership continuity, and social responsibility
The platform is positioned not merely as an event organizer, but as a long-term strategic connector between enterprises, institutions, and regional stakeholders.
B. Core Business Pillars
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Corporate Awards & Recognition Platforms
ASNCOMMERCE conceptualizes and organizes high-profile regional recognition programs that honor outstanding entrepreneurs and exemplary brands, setting industry benchmarks and reinforcing public trust.
Its flagship initiative, the ASEAN Self-Made Entrepreneurs & Heritage Excellence Award, has successfully entered its 11th edition. Over the years, the award has recognized distinguished leaders and accomplished entrepreneurs throughout Malaysia, including numerous Tan Sri, Dato’ Sri, and Dato’ recipients. The program has evolved into one of the most respected honor platforms within the business community, celebrating entrepreneurial resilience, cultural continuity, and corporate excellence.
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Publishing & Entrepreneurial Documentation
The company publishes exclusive corporate profile books and commemorative editions that systematically document entrepreneurial journeys, business philosophies, and brand legacies. These publications serve as both historical records and strategic branding tools, enhancing corporate reputation and long-term social value.
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Regional Business Delegations & Exchange Missions
ASNCOMMERCE organizes ASEAN and international business delegations to facilitate cross-border engagement, strategic industry alignment, and collaborative market expansion. These initiatives strengthen regional economic ties while providing participating enterprises with access to new markets and partnerships.
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Business Forums & Strategic Networking Platforms
The company hosts high-level forums, summits, and curated entrepreneur networking events designed to connect government bodies, chambers of commerce, trade associations, and corporate leaders. These platforms promote resource integration, policy dialogue, and structured collaboration to support sustainable business development.
C. Vision & Long-Term Commitment
ASNCOMMERCE aspires to become a leading and trusted ASEAN business platform, serving as a bridge between enterprises and institutional stakeholders.
Moving forward, the company will continue to integrate media communications, industry networks, capital resources, and cross-border partnerships to build a strategically positioned, internationally oriented commercial ecosystem. Through this expansion, ASNCOMMERCE aims to contribute meaningfully to regional economic advancement and sustainable enterprise development across ASEAN.
OUR TEAM
Ms. Amy Seok
Founder & CEO
Ms. Amy Seok is a seasoned media professional with over 30 years of experience in financial journalism and magazine publishing. She is widely recognized in Malaysia as a respected financial media figure and business platform strategist.
Throughout her career, Ms. Seok has been deeply involved in the finance, corporate, and branding sectors. She has successfully organized and led more than 600 financial planning and business-related events, including corporate forums, brand launches, cross-border business matching sessions, and large-scale recognition ceremonies. Her work has enabled her to cultivate extensive networks across entrepreneurial communities, chambers of commerce, industry associations, and government institutions.
Since 2004, she has actively developed financial media platforms that bridge information, enterprise growth, and industry collaboration. Her unique strength lies in integrating media influence with strategic resource coordination, transforming content platforms into structured commercial ecosystems.
As the Founder of ASNCOMMERCE SDN. BHD., Ms. Seok upholds the vision of “Connecting ASEAN Enterprises and Promoting Regional Collaboration.” She plays an instrumental role in fostering trust, dialogue, and cooperation among businesses across ASEAN, while building effective bridges between the private sector and institutional stakeholders.
She firmly believes that true business success extends beyond financial achievement; it must also reflect leadership integrity, cultural continuity, and meaningful societal contribution. Through platform integration and cross-sector partnerships, she aims to support enterprise transformation, cross-border expansion, and sustainable regional prosperity.
With her media expertise, strategic leadership capability, and strong sense of social responsibility, Ms. Amy Seok has emerged as a key connector between enterprises, associations, and government entities within Malaysia and the broader ASEAN region.